Karen Taylor Dade is a visionary thought leader and speaker specializing in hospitality and tourism. Renowned for transforming highly invested capital assets by integrating holistic insights that optimise the investors ROI "from the get go".
An internationally recognised Hospitality Futurist and Innovator, Karen Taylor Dade is a success coach and speaker specialising on the relationship between concept design and strategic operations. She does all this whilst engaging “local”, “cultural” and “whole systems” thinking into her projects, from the outset.
Karen’s hospitality journey revealed firsthand the devastating impact a lack of holistic oversight has on highly invested capital projects. Karen shares from a rich knowledge of experience through working at world-renowned resorts that have failed because the owners’ past success was insufficient when entering a new market.
Keynote 01:The Knowledge Trap: How to Transform Your Business Opportunity, Right Now“The Knowledge Trap,” encompasses three categories of knowledge: Known Knowns, Unknown Knowns, and Unknown Unknowns. |
| Deep Dive Take a deep dive into your "holistic vision" | Mastering Future-Forward Design Master the principles of Future-Forward design by balancing sustainability, innovation, and practicality. | Embrace Opportunity Embrace opportunity that enables you to pivot at times of external disruptions | Integrate Integrate bespoke hospitality solutions to leverage local points of difference before starting on site planning. | Leverage Leverage niche market opportunities to optimise ongoing media operations |
Keynote 02: Magical Makeover: Stand Out for the Right ReasonsAlign business objectives with a well-defined vision that prioritises fundamental values. Demonstrate respect for your employees and the environment. Kindness and sensitivity are not impediments to success; they are essential for it. |
| Discover Discover how the art of sensory acuity elevates your guest experience and delivers international award-winning success. Increase revenue, and improve your bottom line, without any additional capital investment. | Train & Empower Train and empower your teams to deliver authentic, heart-centred guest experiences that create lasting memories that drive repeat guest loyalty and word-of-mouth referrals. | Stand Out Stand out from your comp set by implementing niche market strategies with local authenticity and creative storytelling to amplify PR opportunities with targeted social media and trade publications. |
Keynote 03: Data as Your Compass: When to Trust It and When to Challenge ItIn an era characterized by the prevalence of analytics, data presents a double-edged sword. While data can serve well as a guiding principle to gain critical business insight, it can also unveil potential opportunities. However, unwavering reliance on metrics can lead to erroneous decisions. |
| Question Question data relevance and ensure it aligns with your business goals. Consider breaking your successful model and understanding its sensitivities. | Combine Data Combine robust data analytics with creativity to identify trends and develop long-term solutions. Assess opportunities to reduce waste and identify revenue opportunities that positively impact your P&L without compromising your reputation or aspirations. | Avoid Over-Reliance Avoid over-reliance on metrics and foster future forward vision and innovation. Thoroughly examine your data and identify missing metrics. |
Karen Taylor Dade’s speaking engagements exemplify practical wisdom and strategic vision. Her compelling narratives and actionable frameworks inspire local teams to achieve International Award-winning success. Encouraging them to lead with their “heart” and “with purpose,” to deliver life-affirming guest experiences driving repeat and word-of-mouth referrals.
Karen’s impact extends globally, empowering established hospitality owners and startups to differentiate themselves on the merits of their strategic insight.
